Last week, students in the Mike Cottrell College of Business were treated to expertise from one of Twitter’s executives in this spring’s Cottrell Speaker Series event. Brent Herd, Director of U.S. Southeastern Sales at Twitter, shared insights into social media marketing and communications during his hour long presentation.
“The workplace has definitely changed since I began my career and over the past few years,” said Herd. “Right now, what we look for at Twitter in hiring is a level of entrepreneurial thinking and creativity.”
Following the presentation, students participated in a Q&A session both physically and via Twitter using the hashtag #Cottrell or #Cottrell14. Thanks to both Brent Herd and Twitter for participating in our first and only on campus Cottrell Speaker Series event during the spring semester.
You can watch the presentation in its entirety below.