Student and Entrepreneur Wins Excellence in Business Award

by Evie Somogyi, marketing intern and senior marketing student, Mike Cottrell College of Business

Tired of your 9-5 job? Have you thought about starting your own business? Nick Roth, a senior management student minoring in entrepreneurship, did just that. In honor of his accomplishments, Nick was presented the “Excellence in Business Award” in the university student category at the Forsyth Conference Center.

Prior to starting his company, Nick worked at T-mobile. During his time there, he noticed a need in the market when older customers came to the store with technical questions. However, if the end goal wasn’t a sale, he was only allowed to offer limited help. This opened NIck’s eyes to an opportunity to start a business that focused on technology education for the older generation. After he made this connection, Nick quit his job and started Teach All Tech a week later.

He began by creating business cards, designing a website, and developing pricing and methods of payment for his company. Because he started his business on his own, Nick said, “He relied strongly on family and friends for support and direction.” Since then, he has “learned the importance of having a mentor as a guide as well.”

We asked Nick which classes he found to be most helpful when managing his business. He found a lot of value in his economics, accounting, and entrepreneurship classes. He learned about the market and good money decisions in his economics classes while learning how to keep track of money flow in his accounting classes. Nick said that his Entrepreneurial Mindset and Process class really, “ tied everything together and showed him how to start a business with minimal risk.”

Nick poses with associate provost for research and engagement and Chief Research Officer Dr. Andy Novobilski and Director for the Center for the Future of North Georgia Dr. Ruben Boling

If you are thinking about starting your own business, Nick encourages you to get input from others, and just — do it. He added, “Although your product may never be perfect, and you will always find reasons — excuses — to wait, at the end of the day, all that matters is doing it. ”

In the future, Nick hopes to expand Teach All Tech. While his business started out as a “one man show,” Nick hopes to, “secure the investment capital needed to hire contractors and expand the area that he does business in.”

As a budding entrepreneur, Nick leaves us with some wise words, “If you’ve realized a 9-5 desk job isn’t your calling, stop pretending it is.” Moreover, “If every company waited for the perfect moment to launch, they would still just be an idea. Successful companies realized that perfect moment never comes — you have to create it.”